In the context of promoting tourism and attracting visitors to Cross River State, it is important for government officials to focus on positive PR strategies that highlight the state\’s unique natural attractions, cultural heritage, and safety measures in place.
Blaming the accident solely on native gods and emphasizing the Obong tussle could create a perception that the state is not safe for tourists or that it is an unstable destination. This could discourage potential visitors from choosing Cross River State as a tourist destination, negatively impacting the local economy.
Instead, government officials should prioritize promoting the state\’s natural beauty, biodiversity, and cultural richness. They can emphasize the efforts taken to ensure the safety of tourists, such as implementing strict safety regulations for boat operators, conducting regular inspections, and providing safety equipment
Focusing on precautions, safety guidelines, and the proactive measures taken by the government will reassure potential visitors that their well-being is a priority. This can help generate positive PR for the state, increase tourist traffic, and boost the local economy through increased tourism revenue.
Additionally, government officials can work in collaboration with local communities, traditional leaders, and stakeholders to strike a balance between preserving cultural heritage and promoting safety. They can encourage dialogue and understanding between different perspectives, ensuring that cultural beliefs and practices are respected while also promoting responsible tourism practices.
By adopting a constructive and inclusive approach, government officials can shape the narrative surrounding Cross River State as an eco-tourism destination and enhance its reputation among tourists, leading to increased visitation and economic growth.
